Friday, April 6, 2012

Why Customers LOVE Retail Coupons | MyDealCompass Blog ...

It is a fact of life ? people like to save money. Even just the idea of saving money appeals to most people. There are people who will drive hours to outlet malls to save money on clothes even though they are spending a ton on gas, it is the idea of saving money that motivates them. The same goes for retail coupons. They are so appealing to customers because they have something to offer ? money savings!

Customers love these coupons whether they are a percentage off of a purchase, a dollar amount saved, or a buy one get one deal. No matter what the actual coupon deal is, if there is something gained, most people are in. How does this affect the retailer? It affects them positively. Not only do retail coupons draw in new customers, they also keep the regulars coming.

As a business owner or manager, it is important for you to understand the power of these coupons. The only downfall to traditional coupons is the inconvenience of cutting them out and keeping track of them for use. This is where myDealCompass has changed it up and made it easy. Retail coupons can now be brought up on mobile phones via SMS or mobile application. The customer presents their phone at check out and the coupon is redeemed. No hassle but simple and quick.

For customers this process is great. They are not bogged down with keeping track of coupons yet they still get to save money. For businesses, this is great. They get to save a ton of money on advertising and printing while still gaining more customers. It is a win-win situation when working with myDealCompass.

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